The WeissWatch Podcast #1: October 11, 2009
Welcome to the first episode of The WeissWatch Podcast: talking points for clients, our colleagues and friends of the WeissComm Group. To automatically receive episodes as they are published, subscribe...
View ArticleThe WeissWatch Podcast #2: October 12, 2009
Welcome to the first episode of The WeissWatch Podcast: talking points for clients, colleagues and friends of the WeissComm Group. To automatically receive episodes as they are published, subscribe to...
View ArticleThe WeissWatch Podcast #3: November 2, 2009
Welcome to the The WeissWatch Podcast: talking points for clients, colleagues and friends of the WeissComm Group. To automatically receive episodes as they are published, subscribe to the RSS feed. You...
View ArticleThe WeissWatch Podcast #4: November 16, 2009
Welcome to the The WeissWatch Podcast: talking points for clients, colleagues and friends of the WeissComm Group. To automatically receive episodes as they are published, subscribe to the RSS feed. You...
View ArticleThe WeissWatch Podcast #5: December 21, 2009
Welcome to the The WeissWatch Podcast: talking points for clients, colleagues and friends of the WeissComm Group. To automatically receive episodes as they are published, subscribe to the RSS feed. You...
View ArticleWeissWatch ThoughtLeader Interview: Michael Fleming, GSK USA
In this first edition of WeissWatch ThoughtLeaders – a new podcast series that features conversations with influential people in organizations around the world – guest Michael Fleming of...
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WCG ThoughtLeader Interview: Gail Cohen, WCG
In this episode of WCG ThoughtLeaders – a new podcast series that features conversations with influential people in organizations around the world – guest Gail Cohen of WCG and host Neville Hobson...
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WCG ThoughtLeader Interview – Len Starnes, Bayer Schering Pharma
In this episode of WCG ThoughtLeaders, guest Len Starnes of Bayer Schering Pharma and host Neville Hobson discuss social media, healthcare and the pharmaceutical industry, focusing the conversion on...
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WCG ThoughtLeader Interview – Kathy Cripps, President, Council of PR Firms
With keen insight on how business is changing as we emerge from recession, Kathy Cripps, President of the New York-headquartered Council of Public Relations Firms, considers how companies are...
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WCG ThoughtLeader Interview – Alyson Johnson, Wyndham Worldwide
In 1995, hospitality company Wyndham Worldwide launched Women On Their Way, an online resource for female business and leisure travelers to find everything they need to plan and book their next trip....
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WCG ThoughtLeader Interview – Helen Johnson on healthcare, regulation and UK...
The wide-ranging impact of NICE on UK healthcare regulation, the UK health technology appraisal (HTA) model and its adoption elsewhere in value-based economic environments, the potential impacts on...
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WCG ThoughtLeader Interview – Philippe Borremans, Chief Social Media Officer,...
Insights into how employees of a European company with operations in multiple countries in Europe and in the USA use social media is the cornerstone of this episode of the WCG ThoughtLeaders podcast....
View ArticleWCG ThoughtLeaders Podcast Interview With JetBlue’s Jenny Dervin
Jenny Dervin, Director of Corporate Communications for JetBlue, speaks with Matt Snodgrass, Social Media Director for WCG. Jenny talks about JetBlue’s stance on social media, the 2007 ice storm that...
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WCG ThoughtLeader Interview: Andrew Spong and Silja Chouquet, #hcsmeu
Each week, a vibrant discussion takes place on Twitter among people with keen interest, opinions and comments to share about healthcare, the pharma industry and social media in Europe. The discussion...
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WCG ThoughtLeader Interview: Bob Pearson, WCG, on Trends and Pre-Commerce
A year ago, WCG’s Neville Hobson and Bob Pearson highlighted 10 trends that will matter to every company in 2010. In this edition of the WCG ThoughLeaders podcast, Bob gives a retrospective look at...
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WCG ThoughtLeader Interview: Amy Kornbluth on Social Media at Citi
Financial services giant Citigroup has been developing an active presence in social spaces online over the past few years, with CEO Vikram Pandit starting blogging in early 2010, advertising for a...
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WCG ThoughtLeader Interview: Jim Weiss, WCG, on The Age of Integrated...
In a presentation at the SI Newhouse School of Public Communications at Syracuse University, Jim Weiss spoke on the theme of “The Age of Integrated Communication.” The founder, chairman and CEO of WCG...
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WCG ThoughtLeader Interview: Paulo Simas, WCG, on The Engagement Span
In today’s environment, the customer drives the success of a brand. WCG’s model for how we listen, learn, and interact with customers starts with the 4 A’s: the framework for a continuum of...
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WCG ThoughtLeader Interview: Jennifer Kokell, Pfizer
The results of the 2011 Young PR Professional of The Year Award, organized by PR Week magazine, will be announced today. Among the young PR professionals waiting to hear those results is Jen Kokell at...
View ArticlePodcast with Aaron Strout on LBS Marketing
WCG’s Matthew Snodgrass interviews Aaron Strout, Head of Location Based Marketing for WCG, who has co-authored a new book, Location Based Marketing For Dummies. Aaron takes us through the ins and outs...
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